Get A Stronger You Through Hot Yoga

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SAUCEink Acquires SWAG Guide

SAUCEink today announced it has signed a definitive agreement to acquire SWAG (Simple Wellness And Glamour) Guide, a business focused on body confidence by providing curated articles and booking platform for health, wellness and fitness services as well as products. SAUCEink itself has evolved from a digital fashion magazine into a digital community with social commerce capabilities. The agreement combines the strengths of both companies by leveraging on SAUCEink’s network and resources while expanding content topics and expertise of SWAG Guide to deliver a holistic lifestyle experience to consumers.

“We believe that with SWAG Guide’s contribution, our readers and members will get better content on matters that concern them - wellness and beauty. Moreover, we are pleased to combine our strengths and expertise to meet the demands of the marketplace by delivering relevant content and services to consumers, as well as new tools to various brands,” said Sabrina Wang, CEO of SAUCEink.

“By teaming up with SAUCEink, SWAG Guide is now able to impact a larger audience by leveraging on SAUCEink’s network in Singapore and Philippines. We are glad to develop the Wellness and Beauty category within SAUCEink and we believe that we are better able to help more people to be body confident through this merger,” added Melissa Fann, Founder of SWAG Guide.

The ones who would benefit the most from this acquisition would be the members of both companies. Current members of SWAG Guide will automatically become SAUCEink members and get access to topics that cover fashion, beauty, wellness and inspirational leaders. Brands listed on SWAG Guide will also be listed on SAUCEink and they can now tap on the latter’s platform for a community that can review products or services, share them with others and inspire sales or bookings through the online store.

Under the terms of the agreement, SWAG Guide’s Founder will join SAUCEink as it’s Chief Operating Officer and the full transaction is expected to be completed by end of March 2016.

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About SAUCEink
SAUCEink is a style magazine, backed with a social commerce platform, tailored for women.

The platform not only gives our members an easy means of creating their own personal branding page, website, blog, e-commerce store, etc.; it's also a means of a marketing platform to allow users to interact and extent their reach!


Media Contacts
SAUCEink
marketing@sauceink.com

SWAG Guide
Melissa Fann
Founder
Email: melissa@swagguide.com

Workshop - Effortless Beauty On The Inside Out

Did you know that Beauty comes from both what you eat and what you put on your face?

Come join us for a delicious lunch where our experts will give you essential tips on what foods to eat to boost your natural beauty as well as how latest scientific discoveries have unlocked youth in skincare.

The session will be interactive too! Two lucky attendees will be chosen to be our model for the live demonstrations of both our facial regime and one useful make up essential to say 'bye bye' to wrinkles and eye bags!

Price is $45 and includes 3-course meal at Equilibrium, Capitol Piazza.




Sign up today at: http://effortless-beauty.peatix.com

Speakers:
Chong Su Lee (Look Good Feel Great Always) is a wellness consultant who is a trained chemist but now helps people get fit and healthy through customised plans.

Natalie Turner (Energise Life)

Drinking more water reduces sugar, sodium and saturated fat intake

Based on the fact that about two thirds of our bodies are comprised of water, it may seem obvious that consuming water is important for our health. But a new study finds that by increasing plain water consumption, we can control our weight and reduce intakes of sugar, sodium and saturated fat.

The study, published in the Journal of Human Nutrition and Dietetics, is led by Prof. Ruopeng An, from the University of Illinois.

Though most people meet their body’s fluid requirements by drinking plain water and other beverages, we also get some fluids through certain foods, such as soup broths, celery, tomatoes and melons.

To further investigate how increasing water intake can affect parameters of health, the researchers used a nationally representative sample of more than 18,300 adults in the US from the National Health and Nutrition Examination Survey (NHANES) 2005-2012.

The researchers asked participants to recall all foods and drinks they consumed on 2 days that were between 3-10 days apart.

Prof. An then calculated the amount of plain water that each participant consumed as a percentage of daily dietary water intake from both foods and drinks.

Although drinks such as black tea, herbal tea and coffee were not assessed as sources of plain water, Prof. An did include their water content in the calculations of total water consumption.

Promoting water consumption: a public health strategy
On a daily basis, the participants consumed an average of about 4.2 cups of plain water, which accounts for just over 30% of their total water consumption.

The average calorie intake for each participant was 2,157 calories, which included 125 calories from sugar-sweetened beverages and 432 calories from “discretionary foods” – desserts, pastries, snack mixes and other foods that are not essential.

The results of the study revealed that people who increased their consumption of plain water by one to three cups daily lowered total energy intake by 68-205 calories each day and their sodium intake by 78-235 g each day.

For purposes of the study, “plain water” was defined as water from a tap, cooler, drinking fountain or bottle.

Further results showed that the people who increased their water consumption also consumed 5-18 g less sugar, as well as 7-21 g less cholesterol.

“This finding indicates that it might be sufficient to design and deliver universal nutrition interventions and education campaigns that promote plain water consumption in replacement of beverages with calories in diverse population subgroups without profound concerns about message and strategy customization,” says Prof. An.

He and his team add that these effects were similar across race, ethnicity, education attainment, income level and body weight status, however, they were larger among males than females, and among young or middle-aged adults than older adults.

Prof. An suggests these differences could have been linked with the higher daily calorie intakes associated with men and young or middle-aged adults.

The researchers conclude their study by noting that “promoting plain water intake could be a useful public health strategy for reducing energy and targeted nutrient consumption in US adults, which warrants confirmation in future controlled interventions.”

Source: MedicalNewsToday.com

20% off - Happy International Women's Day!

8 March is International Women's Day and to celebrate all things female, you're getting 20% off all wellness purchases made at our SWAG Shop (http://shop.swagguide.com). All you've got to do is use the promo code "INTLDAY" at the checkout!

Spread the word to your besties and pamper yourself on the day that celebrates YOU.

Webinar - 5 Tips on how to slow down the signs of aging

Ever wondered why aging occurs and how it happens on a cellular level? Want to know how you can prolong the aging process through cutting edge technology in skincare?

Come join us in this webinar on Wed, 16 Mar at 8pm as we share with you the science behind aging and how you can slow it down so that you remain beautiful and younger, longer.

Register today at: https://attendee.gotowebinar.com/register/190339029921911044

Webinar - What's The Fuss Over Detox & Cleansing?

Are you curious to learn about the body's detoxification process? Find out how what we consume and how our lifestyles affect the way our bodies get rid of toxins. Also, learn about the recent popular detox and cleansing programmes to understand what really works and what doesn't.

Come and join us for this webinar on Wed, 23 Mar at 8pm to hear from our wellness coach, Chong Su Lee of Look Good Feel Great Always, to learn about how the body's natural detoxification process and how our modern lifestyles and food habits are affecting this. Register below! https://attendee.gotowebinar.com/register/6801776114998311940

Expert Hair Care With Trichologist

Ms Pooja Chhabra - Trichologist at Trichokare

Meet Pooja, one of the trichologists at TK TrichoKare. I was very lucky to be able to have a consultation with her during my last appointment with TrichoKare and I was very happy to finally have an expert examine and advise me on my hair loss issue from a more scientific and biological point of view.

As per usual, the consultation began with a scan of my scalp and she was very happy that my scalp was very clean (compared to the previous appointment). I was happy that my twice-a-day shampoo habit has paid off. She also pointed out that she could see that my veins were quite close to the scalp, indicating that I have sensitive scalp/skin. That is true, which is also why I'm quite particular about what products I use. Nevertheless, I am still suffering from hair loss.

What causes hair loss?
A variety of reasons cause hair loss, including:

• hormones
• stress
• genetics
• scalp infections
• certain hairstyles
• oily scalp with clogged hair follicles

In my case, it was a combination of both genetic and hormonal issues. Pooja explained that chemically speaking, the main culprit for baldness is DHT (Dihydrotestosterone), a derivative of the male hormone testosterone which can be found in the oil glands of every hair follicle. As women's hormones change every month and even more drastically during pregnancy, DHT is triggered more so with us because the balance of hormones keep changing. We all know how a teeny tiny bit of hormone change can really wreak havoc in our bodies and (now we know) hair. This DHT is also the cause of hair loss in men but it is often a lot easier to treat because men's hormone levels do not fluctuate as often as women's.

Pooja told me not to give up hope as my clean scalp has shown that there is still a chance to work on the follicles to ensure that they get more nutrients required for healthy hair growth. She then customised the treatment for me and explained that I was going to get a hair mask to soothe the sensitive skin while also balancing it so that it will be less oily. After that, an ampoule which contains extracts from herbs that clinically show improvement in hair growth and to nourish the hair follicles will be applied onto my scalp. It's as if I'm going for a facial but instead of my face, I'm treating my scalp!

Too much white hair!

Another problem plaguing me is the amount of white hair that I have on my head. Lucky me, I was given a preview of their colouring services before it launches in April! My hair was coloured before the hair mask and since TrichoKare is the hair care experts, naturally the hair dye that they use did not contain ammonia and uses natural ingredients.

Indeed, no nasty chemical smells while my head was smothered with the dye. I did not experience any itching on my scalp while waiting for it to set either! During the wash, my consultant switched from their usual conditioner to another one which was more moisturising and targeted at grey hair. This was simply because she realised that although my scalp was oily, the ends of my hair were very dry. I've got to say that I love the personalised treatment.

Ampoule used for the treatment

The ampoule was sprayed onto my scalp with something that reminded me of an air-spray gun. It felt really cool on the scalp and the massage that followed after was amazing! Besides being very relaxing, the head massage is also meant to promote blood circulation to the scalp and therefore, encourage nutrients to reach the follicles. Pretty similar to what my cold laser is supposed to do.

After the blow dry, my head was given the infra-red treatment by what I'd like to call the 'octopus' and Pooja explained that this is to kill off any bacteria on the scalp as this too would affect the health of your hair.

After colouring

I'm also glad that the hair colour covered all my grey hair! The consultant then added some of their Hair Coat which immediately added shine to my hair without it feeling oily. I also noticed that it helped with the frizziness too! When I touched my hair, it was really soft and a far cry from how it was when I walked into the salon.

At the end of the treatment, it was back into the consultation room for a review scan. The hair colouring has helped to show where there are empty hair follicles and Pooja was optimistic that new hair can grow back from them.

Unfortunately, I could not get the hair growth treatment straightaway. Pooja explained that the herbal extracts used for hair growth would be rendered useless if the scalp and hair follicle were still clogged with oil and toxins as the growth factor would not be absorbed. Which is why it is normally recommended for clients to do 6 to 8 cleansing Trichological Scalp Treatments before going onto the hair growth treatments. Hair growth also differs from person to person because of our natural hair cycles as well as the cause(s) of each individual's hair loss.

I decided to buy some of TrichoKare's fabulous hair care products so that I can continue having great hair after leaving the salon. I was so grateful that Pooja was around because what went into my bag was also per her recommendation. My shampoo (it's called Purifying Bath) is meant to be strong enough to wash off oil from my scalp so that I no longer need to wash my hair twice a day. In my bag also went the Hair Coat and Black Shine, both contain proteins and nutrients that were blended by trichologists to repair damaged hair while moisturising it. I also got an ampoule for at-home treatment.

I must say that I really enjoyed this treatment and it's mostly due to the good advice of the trichologist who customised the treatment from start to finish. With so much stress, pollution and diet issues  (not to mention how some of us change hair colour like we change clothes) nowadays, it is important to take better care of your scalp like how one takes care of our face.

Which is why, if you have hair problems but do not know where to start, do make an appointment with TrichoKare's trichologist for your first time consultation. If you just want to try out TrichoKare's Scalp Treatment, SWAG Guide is happy to say that we've managed to get a special price for you!

Book your trial Scalp Treatment for only S$48 (w/ GST) instead of S$138 here.
You can also book your appointment with the trichologist at S$91.60 here.

It's free to join SWAG Guide as a member to enjoy these promotions and say 'YES' to healthy, beautiful hair!